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Mobile Application Management (MAM) = Complete Mobile Workplace?

September 28, 2012 1 comment

Ok, so I’ve been looking at some of the players out there that say they have a “MAM” product and everybody seem so hooked on talking about MAM and how that’s gonna solve all the needs of a Mobile Workplace… and to be totally frank I think that people tend to run to fast with new cool and hip buzz-words or solutions.

To start of with, what is the definition of a MAM system? This is a pretty good summary I’d say that I stole from WikiPedia;

Mobile Application Management (MAM) describes software and services that accelerate and simplify the creation of internally developed or “in-house” enterprise mobile applications. It also describes the deployment and management of in-house and commercially available mobile apps used in business settings on both company-provided and “bring your own” smartphones and tablet computers.

Mobile application management has also been defined as “the strategy and process around developing/procuring, securing, deploying, accessing, configuring, updating and removing (business) applications from mobile devices used by the employees. To read more at wikipedia click here…”

And does a solution like this provide all the capabilities for businesses today for a complete Mobile Workplace?

Read more…

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