Home > All > Why Do Customers Use Social Networks for Customer Service? Because They Can…

Why Do Customers Use Social Networks for Customer Service? Because They Can…

Another interesting blog post, and I must agree with it and that we must adopt a new way of providing customer service and think a bit outside of the box.

“Every day, an increasing number of connected consumers are taking to social networks to ask for help or express sentiment related to business or product-related experiences. Some do so to seek resolution from their peers; others broadcast questions or comments as a form of catharsis. A smaller group of consumers actually hopes to receive a response directly from the company.

The reality is that social media is the new normal. A myriad of social networks, whether you use them or not, are now part of the day-to-day digital lifestyle with Facebook, Twitter, Yelp, and YouTube among others becoming the places where your customers connect, communicate, and engage around experiences. They take to these social networks and more because they can. The question is, what are you going to do about it?”

Continue reading here

//Richard

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